Indecent Proposal caused chaos in Galway
i102-104, the West and Northwest’s regional radio station is continuing to make waves according to the latest listenership figures from JNLR, released this week compiled by Independent market research company, TNS/MRBI.
The station, which has made its’ name thanks to its’ talented on-air personalities and major station promotions such as the i102-104 Thief, Indecent Proposal and The Naked Bus, is now officially the fastest growing radio station in Ireland and the most listened to 15-34 regional station outside of Dublin reaching 166,000 each and every week.
These latest figures, show that i102-104, which broadcasts to Counties Roscommon, Galway, Donegal, Leitrim, Longford, Mayo and Sligo, reaches 29% of the available adult listening audience.
It has an average quarter hour of 15,000 –up a massive 36% in the last 3 months, evidence that i102-104, which launched in February 2008, is officially the most listened to 15-34 year old regional radio station in the Country outside of Dublin, reaching 93,000 people every day.
Reacting to the figures, General Manager Rena Maycock expressed her delight: “I am absolutely thrilled, we could not have predicted this type of growth and at such a fast pace-we are now officially the most listened to 15-34 independent radio station in Ireland outside Dublin”.
She added: “We want to thank our clients for taking a leap of faith and advertising with us; these figures show that we are excellent value for money and we will continue to help drive our clients’ businesses forward. We also thank our listeners for their continued and unwavering support and we promise to continue to entertain them and inspire them to keep saying ‘I can’t believe they’re doing that!’”
Programme Director Dave Alsybury said the success of the station was down to the loyal listeners as well as the hard working staff at i102-104;
“For the fourth consecutive JNLR survey i102-104 is the fastest growing radio station in the country and we think it’s all down to our on-air talent, cutting edge music playlist and innovation when it comes to on-air promotions.”
i102-104 which is the sister station of i105-107 broadcasting to eight counties in the North East and Midlands, has scooped numerous awards since it launched including three PPI awards in 2008 (Oscars for Radio), three Radio Advertising Awards and was recently recognised for innovation and entrepreneurship by the Galway Chamber of Commerce.
The station employs 32 staff at its’ Galway studios and is one of four super regional stations licensed by the Broadcasting Commission of Ireland.
Gardaí at Granard, Longford, are investigating a bank robbery that occurred at Ulster Bank on Market Street yesterday evening, Thursday 15th July 2010.
